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Archives

Ford Figo Celebration Edition launched

15/04/2013 | Author: Autoguide | 0 Comments Back To Home   < Previous News   |   Next news >

Top executives of Ford at the launch

FORD India introduced a limited Figo ‘Celebration Edition’ recently to celebrate the completion of three years of Ford Figo car. The limited “Celebration Edition” of the car will sport enhanced features and signature badging. It is co-created by proud Figo owners and ace fashion designer duo Shantanu & Nikhil. The new design will accentuate Figo’s contemporary looks and appeal, amplifying its value proposition and creating a smart choice for new customers. The Ford Figo “Celebration Edition” offers smart and convenient features including SATNAV, reverse park assist, rear spoiler, limited edition seat covers and branded scuff plates, apart from the existing range of smart technologies such as first-in-segment Bluetooth and best-in-class boot space. The signature badging of the “Celebration Edition” makes a unique fashion statement and certainly adds a sparkle to Figo’s distinctive and attractive character. Speaking on the occasion, Mr.Joginder Singh, President & MD, Ford India said, “Figo has been a big game-changer for Ford and for the small car segment in India. The Figo has helped redefine the value proposition offered to customers. We celebrate Figo’s three years of success with the launch of this limited ‘Celebration Edition’. I would like to thank our customers for their loyalty and continuing trust in the Ford brand, and thank our dealers, suppliers, and employees for their support in establishing a great foundation for success...” Available in Diamond White, this limited “Celebration Edition” will be available at ` 415,999 (ex-showroom Delhi). First introduced in March 2010, there are over 270,000 proud Figo customers in India and abroad. Its superior performance, smart technologies, fuel-efficiency and lower ownership costs has helped it find resonance among customers and earned it the title of being India’s most awarded car ever.  

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