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Mercedes readies first Tesla rival

03/11/2018 | Author: Autoguide | 0 Comments Back To Home   < Previous News   |   Next news >

Mercedes' Tesla rival

Mercedes-Benz, world’s largest maker of luxury cars, is rolling out its first in a series of battery-powered models, adding to a growing array of high-end brands targeting Tesla Inc.
 
The Mercedes EQC crossover starts production in the first half of next year, part of a plan to develop its EQ electric line, Daimler AG Chief Executive Officer Mr Dieter Zetsche told reporters in Stockholm at the model’s world premiere. 
 
The company intended to invest 10 billion euros ($12 billion) in its electric-vehicle push but has ended up spending “more than that,” he said, without specifying figures
 
The car joins the Porsche Taycan, Audi E-tron and Jaguar I-Pace in putting pressure on Tesla as the California-based carmaker struggles to ramp up the Model 3 and make a profit. 
 
Mercedes plans to assemble the EQC at its factory in Bremen, where the automaker also makes its best-selling C-Class sedan. Daimler will build the car in China for the local market. Including the Smart brand, which will abandon combustion engines in coming years, Daimler plans to offer 10 fully electric cars by 2022.
 

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