Mahindra & Mahindra Ltd., India’s leading SUV manufacturer, has announced a major expansion of its aftersales service operations across the Delhi NCR region, reinforcing its focus on customer-centricity and enhanced ownership experience.
The initiative will see Mahindra strengthen its aftersales infrastructure on multiple fronts, including capability building, network expansion and wider service reach. This comprehensive revamp is aimed at setting new standards for service quality, accessibility and convenience for customers in the region.
Capability Building
Establishing a dedicated 26,000 sq. ft. Mahindra Institute of Learning Excellence Centre that will lead the capability-building efforts of the company. This state-of-the-art facility includes an experiential learning demonstration hall and is designed to provide comprehensive training in sales, mechanical service, and bodyshop operations. The aim is to equip service centre professionals with the cutting-edge skills needed to service Mahindra’s increasingly tech-rich portfolio of electric SUVs and SUVs and meet the discerning demands of a similarly evolving customer base.
Mobile Service Experience (eVan – Electric Vehicle Assistance Network)
Deploying multiple dedicated e-Vans across Delhi NCR. These mobile units will cater specifically to the maintenance needs of Mahindra electric SUV owners, offering services such as periodic maintenance, washing and also support minor repair at doorstep. Additional features of the eVan include battery pack with charger, hydraulic scissor lift, wheel balancer, car care services, among others. Furthermore, the company plans to expand eVan services in other key cities and roll out additional eVans in coming days.
Service Footprint Expansion
Strengthening its footprint in the region with the addition of five new touchpoints. These touchpoints will expand the company’s service bandwidth by the equivalent of 70 working bays, ensuring timely service and faster turnaround times for customers. These new facilities will ensure smoother discovery and service support for Mahindra’s SUV portfolio, alongside a dedicated commercial vehicle touchpoint in Northwest Delhi.
