SheerDrive, India’s AI-led pre-owned vehicle technology platform, has been named First Runner-Up in the 10th Cohort of the Maruti Suzuki Accelerator Program, securing a paid Proof-of-Concept (PoC) engagement with Maruti Suzuki India Limited.
The Maruti Suzuki Accelerator Cohort 10 brings together select startups working on AI-driven and technology-led solutions across manufacturing, mobility, customer experience, and automotive operations.
India’s used-car industry continues to face a fundamental inefficiency: fragmented and inconsistent price discovery. Customers often lack confidence in trade-in values, while dealers and OEMs struggle to benchmark vehicles against rapidly shifting market conditions.
SheerDrive’s pricing infrastructure is designed to address this gap by combining live market signals, historical transaction trends, vehicle condition data, and AI/ML-driven analytics into a unified real-time pricing layer. The platform enables OEMs, dealerships, financial institutions, and consumers to make more informed and transparent vehicle pricing decisions.
Commenting on the development, Ravi Mehra, Founder, Sheerdrive, said: “Price discovery remains one of the most critical unsolved problems in the used-car ecosystem. We’ve always believed that the future of vehicle upgrades in India will depend on transparent, data-backed pricing and scientific vehicle evaluation. Being recognised by Maruti Suzuki through this engagement is a meaningful validation of that vision, and we look forward to contributing to the next phase of innovation in India’s mobility ecosystem.”
SheerDrive has, over the past few years, developed a comprehensive portfolio of AI-driven and marketplace-based solutions aimed at transforming the pre-owned vehicle ecosystem for OEMs, dealerships, banks, NBFCs, insurers, and other organized automotive stakeholders.
Its flagship offerings include:
• VIAR – an AI-powered vehicle inspection, evaluation, and pricing platform designed for OEMs and dealerships
• Otobids Meta – a patented auction aggregation infrastructure that integrates multiple auction marketplaces through a unified digital interface
• SheerDrivePRO – a B2B digital auction marketplace for pre-owned vehicles
Established in 2020, SheerDrive focuses on digitizing and standardizing the used-vehicle ecosystem through AI and machine learning-enabled pricing intelligence, workflow automation, vehicle evaluation, and marketplace infrastructure.
The company collaborates with OEMs, dealerships, financial institutions, insurers, and organized automotive businesses to enhance transparency, streamline operations, and improve transaction efficiency across the used-car market. Today, SheerDrive’s technology platforms support large-scale vehicle evaluations, pricing analytics, dealer workflow management, and digital auction operations across India’s automotive ecosystem.
