Home Auto Makers Hyundai’s new Tucson gets ‘Parametric Hidden Lights’

Hyundai’s new Tucson gets ‘Parametric Hidden Lights’

Hyundai Motor Company on September 3 revealed the first images of its all-new Tucson.

The new design highlights include the latest evolution of Hyundai’s signature headlamp architecture called ‘Parametric Hidden Lights’ and a dual cockpit layout that offers personalised space intuitively optimised for a high-tech user experience.

For its fourth generation, Hyundai took the all-new Tucson to the next level of automotive design, making it the first C-SUV in its class to be available in two different dimensions, while sharing the same name.

“The mission of ‘Sensuous Sportiness’ is to elevate the emotional qualities of automotive design. We want our customers to feel moved. With the all-new Tucson, we are introducing its ultimate evolution and a definitive statement about Hyundai’s unstoppable forward momentum,” said Mr SangYup Lee, Senior Vice-President and Head of Hyundai Global Design Center.

Hyundai’s ‘Sensuous Sportiness’ design identity, first introduced on the new Elantra, brings an emotional punch to Tucson’s avant-garde ‘Parametric Dynamics’ design theme.

Tucson’s advanced exterior styling expresses what Hyundai designers call ‘Parametric Dynamics’ with kinetic jewel-like surface details that will have people doing a double take. Parametric Hidden Lights provide a strong first impression. These signature DRLs (daytime running lights) are seamlessly integrated into the jewel-like grille, only revealed when turned on.

Overall, the new Tucson’s body is bigger and wider than previous generation models, offering a long hood and short overhangs on a stretched wheelbase that give it a slinky coupé-like character.

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