Maruti Suzuki India on August 31 celebrated three years of its newest retail channel Arena. Over the last three years, the company has strengthened its network of over 2,300 sales outlets with 745 Arena showrooms spread across the country.
Launched in 2017, Maruti Suzuki Arena provides a digitised, seamless and connected car buying experience to its young, dynamic and tech-savvy customers, said a company press release. With a core focus of providing dynamic value, Arena has continually evolved and grown with its audience, it added.
Arena showrooms equipped with state-of-the-art modern gadgets allow customers to customise and get detailed information digitally about the specifications and attributes of Maruti Suzuki products.
Mr. Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki India Limited, said, “Maruti Suzuki Arena was launched after listening to and meeting the expectations of a modern, dynamic and young audience. Celebrating its third anniversary today fills all of us with great pride as it marks a transformation of our network and is testimony of our commitment to customer satisfaction – the single-largest motivation behind our expansion, innovation and design.”
