Maruti Suzuki Alto: Two decades of setting industry benchmarks

Empowering more than 40 lakh households with a sense of pride, Maruti Suzuki’s Alto is celebrating 20 years of setting unmatched industry benchmarks.

Alto has undergone multiple changes and upgrades in the last two decades which has made it more contemporary, feature loaded and aligned to the evolving needs of the customer, said a press rlease issued by the carmaker.

The winning proposition, it said, is Alto’s unique blend of compact captivating design, easy manoeuvrability, high fuel-efficiency, upgraded safety, comfort features and low cost of acquisition. Alto today offers premium features such as touchscreen SmartPlay infotainment system, ABS with EBD, Dual tone interiors, Dual airbags etc, to the aspiring entry car buyers.

Speaking on the milestone Mr. Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki India Limited, said, “Alto, over the past two decades has changed the way India commutes. It has ranked as the No.1 selling car in last 16 years and continues to win hearts and surprise Indian car buyers with its exciting value proposition.”