In a bid to promote innovation while strengthening India’s urban mobility space, MG Motor India has now commenced the second phase of its initiative – MG Developer Program & Grant 2.0.
The initiative is aimed at identifying and endorsing new-age solutions that improve customer experiences as well as the efficiency of the automotive sector, said a press release.
MG Developer & Grant is conducted in partnership with global technology leaders including Adobe, Cognizant, SAP, TiE-Delhi NCR, Unlimit, and MapMyIndia. It is further open to external developers – such as students, startups, innovators, inventors, and tech enterprises – as well as internal teams of MG Motor and its channel partners.
The programme, which focuses on ground-breaking innovations in connected mobility, charging infrastructure, electric vehicles and components, car buying experiences, AI & ML, batteries and management, voice recognition, navigation technologies, customer experiences, and autonomous vehicles, is expanding its scope in the second phase with a wider ambit including new categories such as sustainability, ease-of-business and innovation in times of COVID-9.
Speaking on the occasion, Mr Gaurav Gupta, Chief Commercial Officer, MG Motor India, said, “Innovation has been the core focus of the MG brand since its birth in 1924. As a strong pillar for the brand MG, innovation has always been encouraged by us in the auto-tech startup space with our entry in to the Indian market. We need innovative solutions that can change paradigms and address the real-world needs of today. MG, as a brand, calls upon all ignited minds of India to brainstorm solutions that drive meaningful impact within the automotive space.”
The MG Developer Program & Grant was launched in 2019 and received more than 320 entries in its first leg.