MG Motor India has partnered with personal mobility platform Zoomcar for vehicle subscription. Through this tie-up, MG Motor will leverage Zoomcar’s end-to-end technology solution for its vehicle subscription platform.
The move, said a press release, will enable the carmaker in penetrating deeper into the subscription market with the technology provided by Zoomcar. The mobility platform would now be managing the subscription programme on behalf of MG. The duo will extend MG’s latest vehicles in line with Zoomcar’s flexible 12-, 24-, or 36-month subscription programme.
The Zoomcar and MG Motor partnership will also provide 24×7 support to their subscribers regarding bookings and vehicle listings. The customer experience will focus on enabling state-of-the-art technology for customer support services including on-ground fleet management, logistics support, vehicle scheduling, and onboarding.
Mr Gaurav Gupta, Chief Commercial Officer, MG Motor India, said, “It is a delight to join hands with Zoomcar for providing customers with an attractive monthly vehicle ownership proposition. It gives them a deep dive into the world of MG. They will now be able to experience the cutting-edge tech features of our vehicles before they finally purchase them.”
Mr Greg Moran, CEO & Co-Founder Zoomcar said, “We are delighted to partner with MG Motor India on the next phase of their growth to offer flexible subscriptions as an alternative to vehicle ownership. It is simply the most affordable and quickest way of acquiring a safe personal mobility option.”