Swift clocks cumulative sales of 2.5 million units

Maruti Suzuki’s premium hatchback Swift has clocked cumulative sales of 2.5 million units.

According to a press release, Swift had created the premium hatchback segment in the country with its launch in 2005. Delivering unmatched driving experience, global styling, outstanding performance and immense customer fan following, Swift has successfully created a league of its own, it said.

Mr. Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki India Limited, said, “Swift is not a car, it is a feeling, an emotion and a refreshing new thought process that challenged many notions around hatchbacks. This success is a testament to the love of customers and critics for Brand Swift.”