Maruti Suzuki India Limited has announced the launch of the WagonR with an optional swivel seat, marking a significant step toward making mobility more inclusive in the mass-market car segment. Designed to enhance ease of entry and exit, the swivel seat offers added comfort and convenience for senior citizens and persons with disabilities, extending the brand’s promise of the ‘Joy of Mobility’ to a wider audience.
Inspired by the Suzuki Group’s corporate slogan, “By Your Side,” this initiative reflects Maruti Suzuki’s commitment to customer-centric innovation and social responsibility. The introduction of the swivel seat also aligns with the United Nations’ Sustainable Development Goal 10, which focuses on reducing inequalities and ensuring equal access to opportunities, including mobility.
‘By Your Side’ encapsulates Suzuki group’s founding spirit, Mission Statement, and Philosophy of Conduct. These words embody the Group’s ongoing commitment to focusing on the customer, rooted in the vision of Suzuki’s founder, Michio Suzuki. As India’s leading passenger vehicle manufacturer, Maruti Suzuki is committed to providing mobility that is technologically advanced, human-centric, environmentally responsible, and addresses the diverse needs of society.
For this initiative, Maruti Suzuki has teamed up with Bangalore-based startup TRUEAssist Technology Private Limited under its startup Incubation Program with NSRCEL-IIM Bangalore. Customers can order swivel seat as a retro fitment kit at Maruti Suzuki Arena dealerships. The seat can be installed in new WagonR models or retrofitted in existing vehicles. With this initiative, the Company intends to bring ease of accessibility across a wide customer base.
WagonR’s Tall Boy design offers spacious headroom and generous legroom that allows ease of ingress/egress, making it an ideal mass-market passenger vehicle for this innovative mobility solution. Initially available at more than 200 ARENA dealerships in 11 cities, the project will be scaled up based on customer response.
Speaking on this initiative, Mr. Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India Limited, said, “Swivel seat will make daily travel more convenient for senior citizens and persons with disabilities. WagonR is among the top 10 selling models* in India and is ideal to offer this accessibility feature to a wider audience. This initiative reflects our vision of inclusive mobility and reinforces our commitment to customer-focused solutions that empower people with dignity, independence, and confidence in their everyday journeys. It fully aligns with our motto to deliver ‘Joy of Mobility’ to as many people as possible.”
Speaking on the collaboration, Naina Padaki, Founder of TRUEAssist Technology Private Limited, said: “We are truly pleased to collaborate with India’s leading passenger vehicle manufacturer, Maruti Suzuki, to bring our assistive mobility solution to a wider audience. Working with the R&D engineers of Maruti Suzuki has been a delightful experience, and it is inspiring how deeply they think of the customers in every aspect. By integrating our innovation into a model loved by the masses, we can ensure that inclusive mobility becomes a mainstream reality and reaches more families across India.”
WagonR swivel seat kit has undergone safety tests at Automotive Research Association of India (ARAI) and complies with required safety standards. Installation is carried out without modifying the car’s structure or core functioning. The swivel seat come with a 3-year warranty, ensuring peace of mind for customers.
