To commemorate a decade of the iconic Hyundai CRETA, Hyundai Motor India Limited (HMIL) has launched a user-generated digital campaign titled ‘CRETA X Memories’.
Since its debut in 2015, the CRETA has transformed the landscape of premium SUV mobility, earning the trust of over 1.2 million customers nationwide. More than just a vehicle, the CRETA has become a cherished part of countless personal milestones—from first car memories to memorable road trips and family celebrations. Through this campaign, Hyundai invites customers to share their most cherished CRETA moments, celebrating the SUV’s journey as a true companion in life’s many adventures.
The nationwide contest invites Hyundai CRETA owners and fans to share their most cherished memories with the SUV that redefined the mid-size segment. Participants can submit their favourite CRETA memory in 150 words or more accompanied by a photo or video of their favorite CRETA moment by emailing it to cretamemories@hmil.net. Entries will be accepted between July 1- 31, 2025.
Every story penned by customers is the unforgettable memories they have with CRETA. Most heartwarming stories would be shared on Hyundai’ social media handle, carrying them to every corner of the country.
The top winning entries will be selected based on pre-set parameters and will receive exciting rewards, including:
- Top winners will get a lifetime opportunity to meet HMIL brand ambassador Deepika Padukone
- Other winners will receive exclusive gifts & vouchers including Apple iPhone and merchandise
Commenting on the contest, Mr. Virat Khullar, AVP & Vertical Head, Marketing, Hyundai Motor India Limited said, “The Hyundai CRETA is not just an SUV; it is a symbol of aspiration, achievement, and emotional connection for over a million Indian families. With ‘CRETA X Memories’, we are celebrating a remarkable 10-year journey by bringing our customers’ stories to the forefront. This contest is our way of expressing gratitude and deepening brand love through authentic, heartfelt narratives that showcase how CRETA has been a part of people’s lives across generations.”
The ‘CRETA X Memories’ initiative is a tribute to the love, trust, and journeys shared between customers and their Hyundai CRETA over the past decade. It aims to strengthen emotional bonds with the brand through real-life stories that celebrate the SUV’s legacy.
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