Greaves Electric Mobility Private Limited (GEMPL), the e-mobility business of Greaves Cotton Limited, marked its foray into the high speed electric two-wheeler segment with the launch of Ampere Primus at INR 1,09,900 (ex-showroom price). Greaves’ latest, all-new scooter offers optimum safety with LFP battery pack, improved performance with PMS motor, belt drive, and smart connected cluster for seamless navigation.
Primus is an ideal electric scooter for customers looking for a superior experience in styling, performance, comfort & reliability. It continues to embody the company’s ‘Make-in-India’ thrust, with a high degree of localization with domestically sourced components.
“Primus offers a top speed of 77kmph, range of over 100km, longer battery life with LFP chemistry, smart connectivity features, superior comfort and rideability,” said the company in the press release, adding that the product embodies the company’s ‘Make-in-India’ thrust, with a high degree of localisation with domestically sourced components.
Commenting on the occasion, Sanjay Behl, Executive Director and CEO, Greaves Electric Mobility Private Limited, said, “Primus is a flagship electric scoter from Ampere which is perfectly suited for multiple usage needs of any Indian family. Thoughtfully crafted and affordably priced, Primus has a very high appeal for modern millennial commuters with a discerning taste. It blends the finest aspects of safety, durability, performance, comfort, enhanced styling and smart connectivity features. With Primus we will not only strengthen Ampere’s leadership in the electric last-mile mobility segment, we will also appeal to a much wider range of consumer segments.”
The company, according to reports, is also launching a second electric scooter, the Ampere NXG, in the next few quarters which will be positioned at a premium over Primus and will be aimed at customers focused on style and connectivity.
