Jeep India launches the iconic Grand Cherokee at ₹ 77.5 Lakh

The fifth generation of the most awarded SUV is built on a brand-new architecture making the all-new Grand Cherokee more efficient with world-class craftsmanship.

Jeep India has launched its iconic Grand Cherokee at an introductory price of INR 77.5 lakh (ex-showroom). The new Grand Cherokee is available through select Jeep dealerships, with deliveries starting by the end of the month, the company said. After more than 7 million global sales, the most acclaimed SUV continues to set the standard among all SUVs.

The newly introduced Grand Cherokee is based on an entirely new architecture and has been precisely designed and engineered to deliver unrivalled performance both on and off the road, the company said in a media release. Equipped with updated tech and connectivity features the new Jeep SUV will offer 33 connected features and first in segment 10.25 inch (26 cm ) passenger screen, says the release.

Roland Bouchara, CEO and Managing Director, Stellantis India, said, “As promised, the Jeep Grand Cherokee is the fourth model to be Made in India. With the all-new Grand Cherokee, adventure lovers will have a unique blend of luxury, fortified with segment best features, innovative technology, and composed driving dynamics elevating the brand position to the luxury segment.”

Nipun J. Mahajan, Head of Jeep Brand India, said, “The Jeep Grand Cherokee is our global flagship and offers new level of luxury, safety, technology and comfort. The all-new Grand Cherokee is the epitome of prestige and panache to our unique, enthusiastic and growing customer base who accept nothing short of the best.”.

The all-new Jeep Grand Cherokee has more than 110 advanced safety and security features, including Active Driving Assistance System(ADAS), 360-Degree Surround View, Drowsy Driver Detection, 3 Point seatbelt and Occupant Detection for all 5 passengers. Almost 73% of the body is made from high strength and advanced high strength steel, the release added. Another noteworthy provision is the new Jeep SUV’s ability to automatically switch to four-wheel drive mode whenever the system detects the need. The famed 4×4 Quadra-Trac system includes an active transfer case that transfers torque to the wheel with the most grip to enhance traction, the release said.

The all-new architecture and sculpted aerodynamic body style and active grille shutters combine to improve vehicle performance, safety and reliability, while significantly reducing vehicle weight, noise, vibration and harshness. Designed to maximize overall passenger safety, comfort and convenience, Grand Cherokee packs a powerful punch with next generation features and technologies that make it a standout in the full-size SUV segment, the company release added.