India’s largest commercial vehicle manufacturer, Tata Motors, once again creates new trucking history with the launch of India’s first CNG-powered Medium & Heavy Commercial Vehicle (M&HCV) truck; introduction of a new-age, Advanced Driver Assistance System (ADAS), and enrichment of its bestselling range of Prima, Signa and Ultra trucks with world-class features to enhance driving comfort. A new series of advanced Intermediate & Light Commercial Vehicle (I&LCV) tippers and trucks were also launched to service the evolving multi-application needs, especially of the rapidly growing logistics and infrastructure sectors.
Speaking at India’s largest commercial vehicle launch, Mr. Girish Wagh, Executive Director, Tata Motors, said, “Our trucks connect India and power the engine of the nation’s economy. As the industry leader, we are creating new paradigms of functionality, productivity, connectivity, safety and performance by continually introducing future-ready products, services and solutions. The trucks that we are launching today, address the growing need for safer transportation with an Advanced Driver Assistance System (ADAS) offering collision mitigation system, lane departure warning, electronic stability control, driver alerts and tyre pressure monitoring. They also provide cleaner mobility solutions with a richer offering of alternate fuel powertrains. Every aspect of these trucks has been purposefully augmented to cater to varied duty cycles and special applications. We are delighted to further strengthen our unmatched portfolio of commercial vehicles with these smart trucks that are designed to deliver best-in-class operating economics and superior comfort with enhanced connectivity. We continue to redefine transportation by ‘Delivering Progress’ to our customers, their drivers, the shippers and our country by making the logistics chain more efficient.”
Developed and innovatively engineered to cater to the evolving needs of cargo and construction transportation across segments and applications, these state-of-the-art trucks, further enhance Tata Motors’ established ‘Power of 6’ benefit proposition aimed at delivering higher productivity and lower total cost of ownership (TCO) driving fleet profitability.
The M&HCV and I&LCV range of trucks from Tata Motors come equipped with Fleet Edge, the next-gen digital solution for optimal fleet management. A bouquet of service offerings, Sampoorna Seva provides on-site support, Uptime Assurance, Breakdown Assistance, Insurance and Accidental Repair, Extended Warranty and other add-on services for vehicle maintenance and lifecycle management.
Tata Motors continues to redefine transportation with innovations and introduction of new-age technologies, powertrains and aggregates to deliver maximum value to customers. Available in many fully-built body options of load bodies, tippers, tankers, bulkers and trailers, these M&HCV and I&LCV trucks cater to a wide range of goods movement and applications across diverse sectors – agriculture, cement, iron & steel, container, vehicle carrier, petroleum, chemical, water tankers, LPG, FMCG, white goods, perishables, construction, mining, municipal applications etc.
The new Prima range also comes with more ergonomically redesigned cabin offering better driving comfort and with best-in-class conveniences and features for enhanced driver and vehicle safety. These purposeful enhancements were made in collaboration with stakeholders across the entire logistics value chain with the objective of enabling higher productivity, especially during long hauls. An in-depth study was conducted to curate insights from transporters, drivers as well as end customers following which the design and engineering teams at Tata Motors worked holistically to add a range of cutting-edge technologies to create another new benchmark.
