Škoda Auto has introduced the Elroq Respectline, a unique concept vehicle designed to reflect the brand’s core values of mutual respect, diversity, and inclusion. Debuting during European Diversity Month, the model also underscores the importance of human rights and fair treatment for all.
The Elroq Respectline features distinctive exterior and interior elements, including a stylised “háček” motif—drawn from the Czech letter “Š”—as a tribute to Škoda’s roots and its 130-year legacy. The concept was collaboratively created by employees across the company, showcasing Škoda’s commitment to inclusive innovation.
The vehicle will make its first public appearance at the Best Cars 2025 awards hosted by Germany’s auto motor und sport magazine in Hamburg on May 9, followed by a showcase at a company music festival in Mladá Boleslav on May 10. This special edition also marks a milestone for the Elroq, which has surpassed 55,000 orders as of the end of April.
“Diversity, equity, inclusion, and mutual respect are fundamental to Škoda’s corporate culture,” said Maren Gräf, Škoda Auto Board Member for People & Culture. “With the Elroq Respectline, we’re introducing a brand ambassador that truly embodies these values. At Škoda Auto, we strive to be a role model in fostering a safe, inclusive, and fair workplace for everyone. These principles have guided our corporate culture for years, developed in close collaboration with our social partner KOVO Union, employee groups, and numerous inspiring organizations and experts. We are proud of our ongoing commitment to human rights and believe the Elroq Respectline will further amplify this mission.”
The Tech-Deck grille of the Elroq Respectline is equipped with an animated LED rainbow lighting. The rainbow is generally recognized as a symbol of the LGBT+ community and a reminder of society’s diversity and the importance of each individual. The powerfully designed rainbow exterior and the bold, colourful interior design highlight the strength of diversity and the positive energy that different perspectives and personalities can create when united in mutual respect. The interior of this electric vehicle emphasizes individuality while also underscoring a strong commitment to sustainability.
Using recycled materials from the Elroq model, combined with progressive rainbow embroidery on the seats, distinctive embossing details, and cheerful, colorful décor elements, the Respectline is a wonderful example of how joyful diversity can be. Exceptional craftsmanship, confident design, and a deep-rooted guiding principle invite viewers to be swept away by the many colours of diversity.
The new Elroq Respectline follows on from the Enyaq Respectline, which has appeared in a number of places in the past to promote Škoda’s core values such as mutual respect, diversity and inclusion. The Elroq Respectline will celebrate its public premiere at two events at the end of the week: first on Friday 9 May at the Best Cars 2025 awards by auto motor und sport magazine in Hamburg, Germany, followed by its presence at a company music festival in Mladá Boleslav on 10 May. The Škoda Elroq Respectline will also be exhibited throughout the summer, for example, at the Metronome Prague music festival, at the Prague Pride festival, at the Open-Air concert of the Czech Philharmonic Orchestra and during the Tour de France.
