Hyundai releases film on ‘Sparsh Sanjeevani’

Hyundai Motor India Foundation, the philanthropic arm of Hyundai Motor India, recently released a film on its social outreach initiative ‘Sparsh Sanjeevani’.

The film captures moments of Hyundai’s mobile medical van as it travels through rural India to augment accessibility of healthcare services for people in these regions.

Commenting on the film, Mr. SS Kim, MD & CEO, Hyundai Motor India Ltd., said, “At Hyundai, we believe in driving meaningful change for society through every initiative. Our efforts draw inspiration from our vision of Progress for Humanity, as we continue in our pursuit of bringing smiles, wellbeing, and prosperity to people across India. The film on ‘Sparsh Sanjeevani’ has suitably chronicled the journey of driving a greater accessibility to quality medical support and healthcare services.”

A press release said the entire film is shot in the Laxmangarh block of Alwar district in Rajasthan and all characters are local residents of the village. A lifesaving Indian medicinal plant, popularly known as Sanjeevani, plays the role of a protagonist and story-teller in the film.