Toyota Kirloskar Motor (TKM) strengthens its customer-first approach by launching its first Company-Owned Toyota Used Car Outlet (TUCO) in Northeast India, located in Guwahati. This marks the third TUCO facility in India under the “Toyota U-Trust” brand, following outlets in Bengaluru and Delhi. The initiative aims to offer customers high-quality, certified used cars with a focus on convenience, transparency, and peace of mind. The Guwahati facility covers approximately 4,000 square feet and can display over 15 certified Toyota vehicles.
TUCO outlets serve as a comprehensive platform for customers seeking certified pre-owned Toyota vehicles. Each vehicle undergoes a rigorous 203-point inspection adhering to Toyota’s global standards. This process, carried out by Toyota-trained technicians, ensures superior quality, safety, and reliability. Additionally, the inspection includes meticulous documentation checks, such as service history verification, to provide customers with complete peace of mind.
A hallmark of TUCO is Toyota’s signature ‘MARU MARU’ process, which signifies precision cleaning of the highest quality. This unique offering underscores TKM’s commitment to creating a transparent and dependable used car ecosystem in India. TUCO also offers complete pricing and vehicle history transparency through its digitally integrated showrooms. Customers can also assess their vehicle’s value online via the ‘Valuate Your Car’ feature on the Toyota U-Trust website. To enhance the ownership experience, TUCO certified vehicles come with a warranty of up to 30,000 kilometers or two years, and three complimentary services, redeemable at any Toyota service centre nationwide. This robust after-sales support ensures every TUCO customer experiences the trust and excellence synonymous with the Toyota brand.
Sharing details on the company’s growing focus on the used car business, Mr. Takashi Takamiya, Vice President, Toyota Kirloskar Motor, said, “Thanks to all our customers as we just delivered total 1000 vehicles from our Company Owned Outlets (TUCO). The used car sector is a crucial to Toyota’s overall growth strategy in India, aligning with our vision of ‘Happiness for All’. The expansion of TUCO with the opening of our first used car outlet in Guwahati highlights our commitment to quality, reliability, and customer satisfaction. This new outlet maintains the high standards associated with Toyota products and our exemplary service experience.
With the Indian used car market expected to grow at a CAGR of 8%, the Northeast region is becoming a significant growth area, contributing notably to the organized used car market. Guwahati, as a strategic hub for Northeast, plays a key role in meeting the rising demand for high-quality, reliable pre-owned vehicles. This expansion is a significant step in Toyota Kirloskar Motor’s (TKM) efforts to meet the growing aspirations of customers in the Northeast and strengthen the region’s presence in India’s mobility landscape.
Present at the event, Mr. Atul Sood, Project Vice President, Toyota Kirloskar Motor said, “The opening of the Guwahati TUCO facility marks a significant milestone for Toyota Kirloskar Motor. We are excited to expand our footprint in the used car market, offering customers in the Northeast region a reliable and transparent platform to buy and sell Toyota vehicles.
Toyota Kirloskar Motor (TKM) has expanded its used car business by launching its first Company-Owned Toyota Used Car Outlet (TUCO) in Guwahati, a key gateway to Northeast India. This aligns with India’s development plan for the region, enhancing mobility and customer access.
TUCO vehicles undergo a 203-point inspection and refurbishment by Toyota technicians using genuine parts, ensuring top quality and reliability. TKM, the first automaker in India to offer fully OEM-refurbished used cars, began its used car operations in Bengaluru in 2022, followed by an expansion to Delhi in May 2024, reinforcing its commitment to premium pre-owned vehicle services.
