Toyota Kirloskar Motor launches All-New Hilux in India at Rs. 31.99 lakh

Toyota Kirloskar Motor has launched the all-new ninth-generation Hilux in India with a 2.8-litre diesel engine, 4x4 capability, enhanced technology, premium features and prices starting at Rs. 31.99 lakh.

Toyota Kirloskar Motor (TKM) has launched the all-new Hilux in India, further strengthening its premium SUV portfolio. Representing the ninth generation of Toyota’s globally renowned pickup, the new Hilux carries forward the brand’s legacy of reliability, durability, and quality. Built to tackle demanding terrains while delivering everyday versatility, the latest Hilux combines rugged capability with enhanced performance, making it an ideal choice for adventure enthusiasts as well as professional users.

Based on the IMV platform, the all-new Hilux has been developed to deliver exceptional all-round usability that is highly durable for heavy-duty tasks, yet comfortable for urban driving, and capable for light adventure. This flexibility reinforces Toyota’s commitment to offer “Mobility for All”, while deepening lifelong relationships with customers through its dependability.

Commenting on the new launch, Mr. Masakazu Yoshimura, Chairman, Managing Director & Chief Executive Officer, Toyota Kirloskar Motor said, “At Toyota Kirloskar Motor, customer centricity means understanding what customers need today and preparing for what they will aspire for tomorrow. With nearly three decades in India, we continue to grow by listening to our customers, investing for the future, and delivering mobility solutions built on trust, quality, and reliability.

Guided by our vision of ‘Mobility for All’, we remain committed to creating long-term value and building products that earn customer trust for generations. The all-new Hilux further strengthens this direction, bringing Toyota’s proven durability, capability, and dependability to customers who seek a vehicle that is both powerful and trusted.”

Proudly presenting the new Hilux,Mr. Tadashi Asazuma, Deputy Managing Director, Toyota Kirloskar Motor, said,“The all-new Hilux is tougher, smarter and more expressive, a reflection of our commitment to continuously evolve to meet the raising aspirations of our customers. Backed by Toyota’s authentic engineering and legendary durability, the new Hilux combines bold design and powerful performance representing the growing convergence of utility and lifestyle.

India is witnessing a significant shift in mobility preferences. Customers are looking for vehicles that go beyond transportation to support diverse lifestyles, professional needs and the pursuit of new experiences. At Toyota, we view this as an opportunity to deliver products like the all-new Hilux that empower customers with greater freedom, confidence and peace of mind.”

Commenting on the product strengths Mr. Sabari Manohar, Executive Vice President – Sales-Service-Used Car Business, Toyota Kirloskar Motor, said, “The exterior and interior of the all-new Hilux is designed under the “Tough & Agile” concept, combining “strength with agility”, emphasizing simplicity that is also powerful. With a 2.8-litre engine, the hallmark 4WD capability, advanced connected technologies like the 12.3-inch infotainment system with i-Connect, and comprehensive safety features including seven airbags and driver assist features, we are confident that all-new Hilux will continue to uphold its unchanged promise of serving generations.” 

Key Highlights of the All-New Toyota Hilux

Rugged New Design
Built on the “Tough & Agile” design philosophy, the all-new Hilux features a bold front fascia inspired by the “Cyber Sumo” concept. Styling updates include a redesigned front bumper with piano black accents, LED headlamps with welcome function, LED fog lamps, DRLs, alloy wheels, LED tail lamps, electrically adjustable and retractable ORVMs, and a shark-fin antenna.

Proven Diesel Performance
Powering the Hilux is a 2.8-litre BS6 Phase 2 diesel engine producing 150 kW and 500 Nm, paired with a 6-speed automatic transmission. An 80-litre fuel tank ensures long-distance capability while delivering refined performance across highways and off-road terrain.

Enhanced Off-Road Capability
The Hilux retains Toyota’s legendary 4×4 credentials with High (H4) and Low (L4) range, an Electronic Differential Lock, Downhill Assist Control (DAC), comfort-tuned suspension, and optimized braking for improved stability and confidence on challenging terrain.

Premium and Practical Cabin
The cabin combines comfort with functionality through soft-touch upholstery, metallic accents, Smart Entry with Push Start/Stop, wireless charging, cruise control, PM2.5 air filtration, 60:40 split rear seats, tilt and telescopic steering, multiple storage spaces, and Eco, Normal, and Sport drive modes.

Advanced Technology
A 12.3-inch infotainment touchscreen with wireless Android Auto and Apple CarPlay, Toyota i-Connect connected car features, a new optitron instrument cluster, TFT multi-information display, voice recognition, steering-mounted controls, and an eight-speaker audio system enhance the in-cabin experience.

Comprehensive Safety
Safety features include seven SRS airbags, Vehicle Stability Control (VSC), ABS with Brake Assist, Emergency Brake Signal, ISOFIX child seat anchors, TPMS, front and rear parking sensors, a panoramic view monitor, and Toyota’s GOA body structure for enhanced occupant protection.

Ownership Experience
Toyota supports the Hilux with its comprehensive after-sales service network, offering customers a reliable and hassle-free ownership experience.

Colours and Accessories
The all-new Hilux is available in six exterior colours: Super White, Platinum Pearl White, Attitude Black+, Emotional Red, Sulphur Metallic+, and Ash. Customers can further personalize the pickup with genuine Toyota accessories, including headlamp garnish, door garnish kits, side visors, side protective mouldings, and more.

Attractive Pricing

The all-new Toyota Hilux is available in three variants, offering a competitive pricing structure to suit different customer requirements.

VariantEx-Showroom Price (INR)
4×4 VX ATRs. 36,69,000
4×4 GX ATRs. 33,69,000
4×2 GX ATRs. 31,99,000

The listed prices are ex-showroom and applicable at the time of launch. Additional charges, where applicable, are valid only for the 4×4 VX grade.

Customers can book the all-new Hilux at their nearest Toyota dealership or through Toyota India’s official website.

Note: The term “Cyber Sumo” is used exclusively to describe the vehicle’s design philosophy, inspired by the powerful stance and proportions of Japanese sumo wrestlers. It is not a model name, variant, sub-brand, trademark, or product designation. Hilux remains the official model name of the vehicle.