Rolls-Royce Spectre, world’s first ultra-luxury electric super coupé, made its debut in North India on Friday, ushering in a new era for the company in the region. Pricing in India starts from INR 7.5 crore (ex- showroom). Rolls-Royce cars are bespoke – hand built to customer specifications. There is a strong interest and demand for Spectre worldwide with an order bank stretching through 2024. India’s ultra-high-net-worth individuals (UHNWIs) are expected to rise strongly by 58.4% in the next five years, the company said.
“We are delighted to celebrate the debut of Rolls-Royce Spectre in North India, the most anticipated model in the history of the Rolls-Royce marque. There is excitement in India as its arrival is well timed to meet the needs of a growing, young, entrepreneurial customer base and continued demand for luxury. With its highly contemporary design and delightful Bespoke interior, combined with true engineering substance and innovation, there can be no doubt that Spectre is a true Rolls-Royce. Rolls-Royce’s Spectre is an all-electric super-coupé at the pinnacle of the luxury market. I am delighted to have the opportunity to showcase this remarkable motor car in New Delhi and to facilitate a new electric era for the brand,” Said Yadur Kapur, Dealer Principal, Rolls-Royce Motor Cars, New Delhi.
In 2021, Rolls-Royce Motor Cars made a historic announcement that would shape the marque’s history forever. Rolls-Royce Motor Cars declared its commitment to electric technology by both announcing Spectre, an all-electric car with first customer deliveries in the fourth quarter of 2023, and that by the end of 2030, the marque’s entire portfolio would be fully electric. Since this significant moment in the storied history of Rolls-Royce, Spectre has been on a remarkable journey, including completing a highly demanding testing programme, spanning 2.5 million kilometres. Last October, Spectre was unveiled to the world at the Home of Rolls-Royce in West Sussex, England, and response from across the globe has been overwhelmingly positive.
Now, ahead of first client deliveries later this year, Spectre made its North India debut on
19 January in New Delhi. The world’s first ultra-luxury electric super coupé, on a regional tour, is being shown to clients and media alike, providing a look into Rolls-Royce’s electric future.
Spectre heralds the beginning of an exciting new chapter for Rolls-Royce Motor Cars and the start of the marque’s all-electric era. Spectre represents a promise made, a prophecy kept and a remarkable undertaking. Spectre demonstrates how perfectly Rolls-Royce is suited to electrification. By the end of 2030, its entire product portfolio will be fully electric.
The marque has a long-standing connection with electric technologies; in 1900, Rolls-Royce co-founder Charles Rolls prophesised an electric future for the motor car. Having experienced an electric vehicle named The Columbia Electric Carriage, he foresaw the technology’s suitability as a clean, noiseless alternative to the internal combustion engine – providing there was sufficient infrastructure to support it. In 2011, Rolls-Royce showcased a fully electric Experimental Phantom concept named 102EX. This was followed by 103EX, a dramatic design study that anticipated a bold electric future for the marque.
