Daimler India Commercial Vehicles (DICV) has appointed Sreeram Venkateswaran as President and Chief Business Officer for domestic sales and customer service. In his new role, Venkateswaran will be responsible for driving domestic business growth, nurturing strategic partnerships, expanding the BharatBenz sales and service network among others, DICV said in a statement. “Sreeram will be responsible for growing our domestic truck and bus businesses,” DICV Managing Director & CEO Satyakam Arya said.
Venkateswaran has worked with Mahindra Logistics, Hero Cycles Ltd., Bajaj Auto, Tata Motors, and Eicher Motors. He previously worked for DICV for over five years, where he was a key member of the team that created the ‘BharatBenz’ brand, in addition to defining product portfolios, charting out and setting up the sales and service network, and developing customer experience in BharatBenz dealerships.
He has vast experience spanning over three decades in sales, marketing, and brand management in the transportation sector, which includes leading businesses and managing P&L. He served as Chief Executive Officer at MLL Express Services (P) Limited, Gurugram, prior to joining DICV in his current role. He replaces Rajaram K., who worked with DICV for over a decade, the company said in a statement.
Commenting on his appointment, Venkateswaran said, “Joining DICV after many years is a homecoming for me. I have been tracking the developments around BharatBenz over the years, and I am pleased to take on the responsibility of growing the BharatBenz business in India, engaging with stakeholders, and being ahead of the curve, which BharatBenz is known for.”
Daimler Truck released its second-quarter record adjusted return on sales of 10.3% for its industrial business in August, the company said, even as it faced rising monthly costs from inflation. Unit sales rose by 9% in the second quarter with revenue up 15%, indicating the company had upheld its strategy of combating rising costs by hiking prices – but incoming orders were down by 12% in the first half of the year.
