BMW Group India has continued its record-breaking success in 2023 by posting the best-ever annual sales (January – December) – for all three brands – BMW, MINI and BMW Motorrad. BMW Group India delivered 14,172 cars (BMW and MINI) and 8,768 motorcycles (BMW Motorrad). BMW sold 13,303 units and MINI 869 units.
The year closed on a high note as all three brands clocked their highest sales for Quarter 4 – BMW 4,306 (+41%) | MINI 287 (+54%) | BMW Motorrad 1,990 (+3%). Quarter 4 of 2023 was also the best-ever quarter for BMW and MINI. December 2023 saw the highest-ever monthly sales for BMW and MINI.
Mr. Vikram Pawah, President, BMW Group India said, “2023 has been a record-breaking milestone year for BMW Group India. All three brands – BMW, MINI and BMW Motorrad – have delivered their highest-ever sales. We have the most desirable brands and luxurious products. We have created bespoke experiences and services that ensure complete peace of mind and freedom to enjoy unlimited driving pleasure. As we change the game, our sight is set on increasing the market share and setting new benchmarks.”
“BMW Group India has successfully retained its leadership in the electric luxury car segment for the second consecutive year. By blending driving pleasure with zero emissions, our luxurious offerings resonate with a growing clientele embracing a progressive and sustainable mindset. We continue to set the pace in the Indian electric luxury vehicle market with the most diverse and innovative product range, designed to cater to diverse customer needs. A perfect example is the BMW iX which is the highest selling luxury electric vehicle in India. With proven strengths, future-oriented technologies and a robust premium charging network, we are confident of taking this to the next level,” Mr. Pawah added.
BMW Group Electric Vehicles (EV) continued leadership in the luxury segment for second year in a row by registering a three-fold growth with 1,474 units. The BMW iX remains the largest selling luxury electric vehicle in India. BMW Group continues to dominate the luxury electric market with the most versatile portfolio – BMW i7, BMW iX, BMW i4, BMW iX1 and MINI SE. Launch of the first-ever BMW i7 and first-ever BMW iX1 further elevated the enthusiasm. Robust charging infrastructure in premium segment at BMW Group dealer network in 35 cities played a vital role in ensuring user confidence. MINI 3 Door Cooper SE is the highest selling premium electric hatchback in the country.
 | MINI 287 (+54%) | BMW Motorrad 1,990 (+3%). Quarter 4 of 2023 was also the best-ever quarter for BMW and MINI. December 2023 saw the highest-ever monthly sales for BMW and MINI.){kind=link}