Adishwar Auto Ride India (AARI) unveiled its 2024 plans for the iconic Italian marquee Moto Morini with an aggressive price revision. The Moto Morini product line in India has been well received by customers for its Italian pedigree, design and performance.
The X Cape – 650 models have been gaining traction in the Indian market with its eye-catching value for money propositions. With the new pricing announced for the X Cape 650 (Tourer) and X Cape 650 X (Adventure Tourer), Adishwar Auto Ride India aims to enhance the brands presence in India. The price revision is in-line with AARI’s 2024 vision for Moto Vault and Moto Morini which includes an expansion of its dealer network in India.
“In-line with the ambition of our global team and our own Vision 2024 plans, which includes an expansion of the Dealer Network and Product portfolio. The price re-structuring is a result of our negotiation with the global team, benefits of which have been passed on to our customers”, the company said in a statement.
These prices are effective from 15th May 2024 onwards and are standard across all colour offerings on all models. The revised pricing will allow the products to be an even stronger value for money proposition.
 & X Cape 650 X (Adventure Tourer) by up to Rs.1,31,000. These prices are effective from 15th May 2024 onwards.){kind=link}