Stellantis has announced the appointment of Davide Grasso as its Chief Heritage Officer, reporting directly to CEO Carlos Tavares. In this newly created role, Grasso will oversee the preservation and promotion of the history and heritage of Stellantis’ 14 brands. His responsibilities will include bridging the brands’ storied pasts with their future directions, fostering connections with customers, communities, and institutions in regions where Stellantis operates.
Grasso will also collaborate with heritage centers, museums, and archives, while working with Brand CEOs to identify future business opportunities. This appointment, effective immediately, aims to strengthen and expand the rich history and legacy of Stellantis’ individual brands.
