Ola Electric, India’s leading pure-play EV manufacturer, has launched its festive campaign ‘Ola Celebrates India’, introducing exclusive Muhurat Mahotsav offers. Starting September 23, 2025, the nine-day campaign features limited-time, never-before prices on Ola’s popular electric two-wheelers.
As part of the campaign, the S1 X (2kWh) and Roadster X (2.5kWh) will be available at just ₹49,999, while the premium S1 Pro+ (5.2kWh) and Roadster X+ (9.1kWh) models—powered by Ola’s new 4680 Bharat Cell battery—will be priced at ₹99,999. These offers are limited to select units, with daily Muhurat time-slots revealed on Ola’s social media channels.
“This campaign brings together progress, culture, and accessibility, celebrating India’s festive spirit while making world-class EVs more affordable for every household,” said an Ola Electric spokesperson.
The campaign reflects Ola’s philosophy that true modernity lies not in imitation but in redefining progress “the Indian way.” It celebrates the people, values, and traditions that shape India while linking them with innovation and mobility.
Currently, Ola Electric’s premium S1 Gen 3 portfolio is priced between ₹1,20,999 and ₹1,69,999, while its mass-market Gen 3 S1 X range starts from ₹81,999. The Roadster motorcycle line-up is priced from ₹99,999 to ₹1,27,499.
At its annual Sankalp event earlier this year, Ola announced the launch of its 4680 Bharat Cell-powered S1 Pro+ (5.2kWh) and Roadster X+ (9.1kWh), priced at ₹1,69,999 and ₹1,89,999, respectively, with deliveries beginning this Navratri. The company also unveiled its entry into the sports scooter category with the S1 Pro Sport, starting at ₹1,49,999, with deliveries scheduled for January 2026.
