BMW Group India has launched the BMW Summer Service Campaign 2026 across its dealer network in India, further strengthening its focus on proactive customer support and premium ownership experience. The initiative aims to provide hassle-free mobility during the summer season through preventive maintenance services, advanced vehicle diagnostics and a range of exclusive service benefits for customers.
Mr. Hardeep Singh Brar, President and CEO, BMW Group India said, “Indian summers can be tough, both for drivers and their cars. At BMW Group India, we believe a truly premium ownership experience goes beyond the vehicles we build. It is about the confidence and peace of mind we provide throughout the ownership journey. With the BMW Summer Service Campaign 2026, we are helping customers prepare better through timely preventive maintenance and advanced vehicle diagnostics for hassle free driving through summers. Our aim is to make proactive care simple, transparent, and reliable so that customers can enjoy every drive without worry. We remain committed to delivering seamless and precise service that ensures the performance, reliability and effortless driving pleasure that define the BMW experience.
The campaign aims to ensure customers are well prepared for the summer season with a list of prescribed checks. The campaign combines preventive vehicle inspection with value-added benefits and expert guidance to support effective vehicle management and on-time maintenance. Customers can book prior appointments for servicing at their preferred workshop and may also update their personal details to receive relevant service communications and offers from their authorised BMW dealer.
Under the BMW Summer Service Campaign 2026, customers can avail a range of complimentary vehicle inspection and maintenance services, including AC filter check, air filter check, tyre condition inspection and a complimentary battery check for non-EV vehicles. The campaign also offers up to 10 percent discount on AC fumigation services, up to 25 percent discount on labour charges for AC-related repairs and up to 10 percent savings on Value Added Services (VAS).
Customers can also explore a wide range of BMW accessories to enhance the appearance and everyday functionality of their vehicles.
BMW India conducts periodic service campaigns across the country to help ensure that every BMW remains ready for the road. Cars older than five years can also benefit from special advantages under the ‘BMW Joy Rewards’ programme. Details of the offers and recommended vehicle checks will be available at participating authorised workshops during the campaign period.
