MG Motor India has launched its certified pre-loved car vertical, ‘MG Reassure’, which aims to provide quick and the best residual value for MG cars to MG customers across its dealerships.
The pre-loved vehicles will be assessed through 160+ quality checks to ensure the leading inspection standards and conduct all necessary repairs before their resale, said a press release by the company.
As part of its continued effort to leverage technology, MG will undertake a methodical evaluation for the pricing of the used vehicles. MG owners can also sell their MG cars without any obligation to exchange them for a new MG vehicle, the release added.
Speaking on the launch of MG Reassure, Mr Gaurav Gupta, Chief Commercial Officer, MG Motor India, said, “Through MG Reassure programme, we want to create a platform extending transparency, speed, peace of mind, and assurance of the best resale value of MG cars to our customers across India. This programme also offers a unique opportunity to other patrons for purchasing quality pre-loved MG cars from our Reassure centers. The initiative will enhance customer retention and empower our patrons to stay within the MG Family while enjoying flexible ownership.”