Hero MotoCorp has been recognised by the Guinness World Records for creating the ‘largest motorcycle logo’ with its motorcycle Splendor+.
The record was unveiled on the completion of 10 glorious years of Hero MotoCorp’s solo journey on August 9, 2021.
To achieve this world record, 1,845 Hero Splendor+ motorcycles were uniformly placed to form the Hero logo at the company’s manufacturing facility in Chittoor, Andhra Pradesh. The area spread over 1000ft x 800ft was used as the canvas to create the record, said a press release.
Commenting on the occasion, Mr. Malo Le Masson, Head of Global Product Planning and Strategy, Hero MotoCorp, said, “At the beginning of this year, Hero MotoCorp celebrated the landmark of 100 million cumulative sales since inception- a record in the heart of all the Heroes. This milestone comes in 2021 which is also the 10th anniversary year of the Hero brand logo, unveiled on 9th of August 2011 at the O2 Arena in London. So as part of our unique celebrations for the special day, we have achieved a Guinness World Records of the ‘largest motorcycle logo’ to demonstrate our brand stature. This is another global record set by brand Hero, and we shall not stop there. Stay tuned for more from Hero MotoCorp!”
Mr. Swapnil Dangarikar, Official Adjudicator from Guinness World Records, said, “The attempt for the largest motorcycle logo is always a challenging one. It involves immense planning and effort in execution. Hero MotoCorp being the leading two-wheeler manufacturer, made the best use of one of their most popular motorcycles, Splendor to form the Hero logo in their manufacturing unit in Chittoor.”
