BGauss, a design and engineering-led electric mobility company, has launched its all-new Oowah electric scooter range, aimed at India’s growing generation of young riders and first-time electric vehicle buyers. Positioned as India’s first EV Pop scooter range, the Oowah is designed to combine everyday practicality with an expressive and youthful design, catering to the evolving needs of urban commuters.
With the new Oowah, BGauss aims to make electric mobility more accessible and appealing to a new generation of riders. The scooter has been developed around contemporary urban lifestyles, offering a combination of functionality, convenience and distinctive styling for everyday city travel.
The all-new Oowah’s thoughtful engineering offers a 145 km ARAI-certified range powered by a removable Lithium Iron Phosphate (LFP) battery that enables riders without dedicated home charging access to conveniently charge indoors. Available in Emerald Shadow, Jamun Punch, Zesty Red and Tangy Toma, the scooter combines dependable performance with bold styling, making it well-suited for the evolving needs of urban riders.
Designed around everyday usability, the Oowah integrates features that simplify the ownership experience. Reverse assist makes parking and maneuvering in tight spaces effortless, while the distance-to-empty indicator helps riders plan journeys with greater confidence. A side stand sensor enhances rider safety, USB charging keeps devices powered on the move, full LED lighting improves visibility, and generous under-seat storage provides ample space for daily essentials. Together, these features are aimed at making electric mobility more intuitive, convenient and practical for everyday commuting.
Speaking on the launch, Mr Hemant Kabra, Founder, BGauss said. “The Indian two-wheeler buyer is changing faster than most product portfolios have kept pace with Gen Z wants products that are expressive, contemporary, and enjoyable to own. With Oowah, we are introducing a new category that blends bold design with trusted electric mobility. It is a scooter that reflects individuality while delivering the reliability and practicality that riders expect from BGauss.”
The launch comes at a time when India’s electric two-wheeler market is entering a new phase of growth. Electric two-wheeler sales in India have already crossed 1.11 million units in the first seven months of 2026, while monthly market penetration surged past 11% for the first time reflecting the category’s continued shift from early adopters to mainstream consumers.
Most electric scooters in India today are positioned either as premium performance products or as value-first commuter vehicles. BGauss believes a third category is emerging with scooters that treat design and self-expression as core product decisions, while staying grounded in range, reliability, and price.
The Oowah launch extends BGauss’s product portfolio beyond its existing commuter and performance-oriented models, marking its first dedicated push into the youth and first-time buyer segment.
BGauss views this as a deliberate expansion, aligned with its broader strategy of building distinct products for distinct rider behaviours as India’s EV two-wheeler market matures beyond early adopters into mainstream and high-volume demand.
Key Highlights
- Design: Vibrant colours, bold graphics, expressive styling
- Battery: 3.0 kWh – CAN Enabled Removable LFP battery pack, enabling flexible indoor charging
- Range: 145 km, ARAI-certified
- Features: Reverse mode, side stand sensor, distance-to-empty display, USB charging, full LED lighting
- Convenience: Underseat spacious storage
