Pune based automotive major Force Motors announced that bookings are being accepted at select Force Motors Commercial Vehicle dealers in the metros and mini metros on payment of Rs. 1 lakh only. List of dealers authorized to collect bookings is available at www.forceurbania.co.in
As announced earlier the pan India ex-showroom prices of the URBANIA start from Rs. 28.99 lakhs.
The flagship medium wheelbase (3615mm) variant seating 13 excluding driver is priced at Rs. 28.99 lakhs whereas the long wheelbase (4400mm) variant seating 17 excluding driver is priced at Rs. 31.25 lakhs and the short wheelbase (3350mm) variant seating 10 excluding driver is priced at Rs. 29.50 lakhs.
The short wheelbase variant attracts GST at the rate of 43% whereas the medium and long wheelbase variants attract 28% GST.
The Phase 1 installed capacity is 1000 vehicles per month. Serial production has now commenced at the new dedicated state-of-the-art manufacturing facilitycreated for this platform. The first lot of vehicles will be shipped to dealerships shortly.
The next generation shared mobility platform has been developed with global aspirations. It is design protected for plying in select markets of Middle East, Africa, ASEAN and South America where the van is expected to offer high value proposition vis-a-vis premium products from Europe, Far East and the USA.
The Urbania is the first vehicle in this category offering crash and rollover compliance with air bags for driver and co-driver even though current Indian legislation does not mandate them. In addition, it comes with large, ventilated disc brakes on all four wheels with ESP, ABS, EBD and ETDC offering segment leading safety features for its passengers. It provides independent front suspension with transverse springs for superior passenger ride and handling characteristics, claims the company.
The vehicle comes with passenger vehicle features like day running DRLs, projector head lamps and signature tail lamps using light guide technology.
It has an ergonomically designed cockpit with a carlike steering wheel with tilt and telescopic adjustable steering column and is the first in its segment to offer all wheel disc brakes and ESP, ABS, EBD and ETDC, added the company in a statement.
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