Yokohama India has introduced the Made-in-India 15-inch GEOLANDAR A/T with new Outline White Letter styling, offering SUV and utility vehicle owners a more distinctive, adventure-focused look.
The updated all-terrain tyre retains the GEOLANDAR A/T’s rugged design while adding white-letter detailing on the sidewall for a more prominent visual appeal.
The 15-inch GEOLANDAR A/T is suited to a range of SUVs and utility vehicles, including the Maruti Suzuki Jimny and Mahindra Bolero. The distinctive white-letter treatment adds visual contrast to the sidewall while reinforcing the rugged character associated with SUVs and outdoor use.
Commenting on the introduction, Gaurav Mahajan, Head of Marketing and OE Sales, Yokohama India, said, “For today’s SUV owner, driving is increasingly part of a broader motoring lifestyle, where the vehicle reflects a sense of individuality, adventure and personal expression. The GEOLANDAR A/T is designed to complement that mindset, bringing a more distinctive and rugged character to the vehicle. It is for enthusiasts who see their SUV as more than a means of getting from one place to another, and want every element of it to reflect their passion for the road and the lifestyle that comes with it.”
The GEOLANDAR A/T, which was earlier available in India through imports, is now being produced at Yokohama India’s manufacturing facility in Visakhapatnam, Andhra Pradesh. The Outline White Letter 15-inch variant is currently available in two sizes, with the company also looking to expand the range through locally produced 16-inch to 18-inch sizes in 2027.
