Rolls-Royce launches Cullinan series with a starting price of Rs 10.5 crore

Since its debut, the Cullinan has gained popularity among a younger and more diverse clientele, becoming the most sought-after model in the Rolls-Royce lineup.

Rolls-Royce has launched the Cullinan Series II in India, marking a significant milestone for the luxury brand in the Asia Pacific region. This updated version builds on the success of the original Cullinan, introduced in 2018 as the world’s first super-luxury SUV. Since its debut, the Cullinan has gained popularity among a younger and more diverse clientele, becoming the most sought-after model in the Rolls-Royce lineup.

Irene Nikkein, Regional Director for Rolls-Royce Motor Cars Asia-Pacific, highlighted that the Cullinan Series II boasts new technologies, materials, and design enhancements, along with expanded bespoke customisation options—a signature of the Rolls-Royce brand.

Designed for both off-road capability and unparalleled comfort, the original Cullinan delivered a seamless blend of rugged performance and refined driving experience, achieving global success.

Building on this success, Rolls-Royce has undertaken a careful redesign for the Series II model. The updates are based on client feedback, market research, and advancements in technology. The new model aims to reflect shifting luxury trends while maintaining the features that made the Cullinan so popular.

Rolls-Royce clients in India can now commission both the Cullinan Series II and the Black Badge Cullinan Series II. Pricing starts at Rs. 10.5 crore for the Cullinan Series II and Rs. 12.25 crore for the Black Badge version. First local deliveries are expected to begin in the fourth quarter of 2024.