Fisker’s new distribution strategy increases sales and delivers over 100 vehicles in a day

The company achieved this milestone by executing a new distribution strategy. This one-day total of deliveries equates to revenue of over $7.5 million. Fisker has changed its distribution strategy to rapidly increase global sales and deliveries of the Fisker Ocean SUV.

Fisker Inc., driven by a mission to create the world’s most emotional and sustainable electric vehicles, announced that it delivered 107 vehicles on Thursday, Nov. 16. The company achieved this milestone by executing a new distribution strategy. This delivery brought in revenue of $7.5 million in one day.

“This result proves that our new distribution strategy is working,” Chairman and CEO Henrik Fisker said. “We expect this pace of deliveries to accelerate, and we will provide frequent updates during the remainder of 2023. We are grateful to our customers for their patience as we conduct this ramp-up.”

Fisker has strategically improved its capabilities by establishing its own delivery locations globally, staffed by ever-growing numbers of Fisker employees. The company has also added multiple transportation logistics partners to quickly move Fisker Oceans to delivery locations so that they can be delivered to customers more rapidly.

Customers who live within 60 miles of a Fisker fulfilment location can have their vehicle delivered through Fisker Direct, where a Fisker employee drives their Ocean directly to them for delivery, eliminating use of a vehicle transport. Fisker has increased overall process agility; many customers receive their car within four to seven days of completing their purchase, and in some cases on the same day when choosing the vehicle pickup option.

The $61,499 Fisker Ocean Extreme has a 113-kWh battery pack (106 kWh usable) and an EPA range of 360 miles, the longest of any new electric SUV in its class. In Europe, the Fisker Ocean Extreme has a WLTP range of 707km/440 UK miles, the longest of any electric SUV sold in Europe today.  The all-electric SUV starts at $38,9992 for the Fisker Ocean Sport trim level in the US.