Hyundai Motor Company, alongside its Robotics LAB, has secured 18 prestigious iF Design Awards for 2025, reinforcing its commitment to innovative and sustainable design across multiple sectors.
The Significance of Hyundai’s iF Design Award Wins
This achievement highlights Hyundai’s status as a design-driven leader, marking its 11th consecutive year of recognition at the iF Design Awards. The accolades further solidify the company’s focus on shaping future mobility solutions.
“This recognition from the iF Design Awards is a testament to the exceptional dedication of our visionary designers and collaborative engineers. It showcases Hyundai’s strong design identity and its competitiveness in the global market,” said SangYup Lee, Executive Vice President and Head of Hyundai and Genesis Global Design.
For 2025, Hyundai’s award-winning designs span eight disciplines and 12 categories, demonstrating excellence across a wide range of fields, from automotive design to brand communications.
Hyundai’s 2025 iF Design Award highlights
- Automotive: IONIQ 9, PALISADE, INITIUM, Smart Taxi Indicator, Global EV Home Charger, E-pit EV Fast Charger, DICE (Digital Curated Experience) concept, Multi-Hanger set
- Product Concepts: SPACE (Spatial Curated Experience) concept
- Industry: Robotics LAB’s X-ble Shoulder industrial wearable robot
- Service Design: Robotics LAB’s ACR (Automatic Charging Robot) Service
- Interior Architecture: ‘Inside the City of Ease’ booth design at CES 2024, IONIQ Lab
- User Experience: Robotic Retail Experience at IONIQ Lab
- Campaigns and Film & Video: FIFA Women’s World Cup ‘How far we’ve come’ campaign
- Publishing: All-New SANTA FE Launching Book
- Branding: AD Creator for Hyundai Car Dealers
Below is a full overview of Hyundai Motor’s 2025 iF Design Award victories, including its award-winning submissions and categories.
What Are the iF Design Awards?
Founded in 1954, the iF Design Awards are among the most prestigious honors in the design industry. Each year, approximately 10,800 entries from 72 countries undergo a rigorous two-stage evaluation process, recognizing designs for their innovation, relevance, and impact. Winning an iF Design Award signifies global excellence. All award-winning entries are showcased on www.ifdesign.com and featured in the iF Design App.
Hyundai Motor’s 2025 iF Design Award-Winning Entries
- IONIQ 9 (Automotive) – A luxury SUV blending aerodynamics, space, and aesthetics, redefining sustainability with a customer-focused design.
- PALISADE (Automotive) – A premium SUV that merges bold exterior styling with a refined, user-centric interior for ultimate versatility.
- INITIUM (Automotive) – A hydrogen-powered concept embodying durability and elegance, inspired by Hyundai’s ‘Art of Steel’ design philosophy.
- Smart Taxi Indicator (Automotive) – An innovative taxi sign improving installation ease, reducing costs, and enhancing passenger drop-off visibility.
- Global Home Charger (Automotive) – A universal EV charger for Hyundai and Genesis models, offering a sleek design, affordability, and 22kWh output.
- E-pit EV Fast Charger (Automotive) – An ultra-fast, all-in-one EV charger with a dual-plug platform, enhancing cost efficiency and performance.
- SPACE (Product Concepts) – A hydrogen-powered mobility system with adaptive features for all users, repurposing modules into recycled structures.
- DICE (Automotive) – A hydrogen-powered personal mobility platform using AI, spatial computing, and a transparent OLED display for personalized travel.
- Multi-Hanger Set (Automotive) – A versatile interior accessory that converts into a tablet holder or coat hanger for added vehicle convenience.
- X-ble Shoulder (Industry) – A wearable robotic device designed to reduce strain for auto workers, offering ergonomic support with a minimalist design.
- ACR Service (Service Design) – An AI-powered Automatic Charging Robot service that enables seamless EV charging for all users, including those with disabilities.
- ‘Inside the City of Ease’ at CES 2024 (Trade Exhibitions) – An immersive booth showcasing Hyundai’s vision for hydrogen-powered, software-driven future mobility.
- IONIQ Lab (Showroom Interiors) – Bangkok’s first IONIQ experience center, providing an interactive hub for EV technology and lifestyle engagement.
- Robotic Retail Experience (User Experience) – A showroom integrating robotics to present Hyundai’s E-GMP EV platform in an engaging, intuitive way.
- FIFA Women’s World Cup ‘How Far We’ve Come’ (Campaigns & Film/Video) – A campaign celebrating 130 years of women’s football and Hyundai’s support for the sport.
- The All-New SANTA FE Launching Book (Publishing) – A publication chronicling the evolution, design, and launch of the fifth-generation SANTA FE SUV.
- AD Creator for Car Dealers (Branding) – An AI-powered marketing platform enabling car dealers to produce high-quality, brand-consistent promotional materials.
