XPENG, a global leader in smart electric vehicles and a trailblazer in AI-driven mobility, has officially launched its flagship X9 premium electric MPV in Malaysia. This milestone strengthens XPENG’s expansion in Southeast Asia, building on the success of the XPENG G6 and highlighting Malaysia’s significance as a key market for intelligent mobility solutions.
A New Era for Smart Mobility in Malaysia
As Malaysia’s EV sector experiences double-digit growth, driven by MITI’s progressive policies, XPENG is poised to contribute to the region’s transition to sustainable, tech-driven mobility. With over 50 billion RMB invested in R&D across AI and intelligent manufacturing, XPENG has cemented its leadership in China’s fiercely competitive EV landscape. The arrival of the X9 aligns with Malaysia’s Industry 4.0 ambitions, showcasing XPENG’s cutting-edge capabilities in smart manufacturing, autonomous driving, and AI-powered innovation.
Unmatched Leadership in the Premium MPV Segment
Since its January 2024 debut in China, the XPENG X9 has dominated the high-end pure electric MPV segment, holding the No.1 position for six consecutive months and capturing over 50% of its market category. By November 2024, the X9 had surpassed 20,000 cumulative deliveries, setting a record as the fastest-delivered high-end pure electric seven-seater. The model has gained strong traction among forward-thinking families across ASEAN, the UK, and Norway since its global rollout.
“The XPENG X9 isn’t just a vehicle—it’s a mobility revolution tailored for Malaysia’s aspirational families,” said James Wu, Vice President of XPENG. “Having captured over 50% of China’s premium electric MPV market for six consecutive months, the X9 redefines what smart, family-centric transportation can achieve. We look forward to the success of the XPENG X9 in Malaysia.”
Recently, the first global shipment of 300 X9 units bound for the Asia-Pacific market departed from Guangzhou’s Nansha Port under the personal supervision of CEO He Xiaopeng, underscoring XPENG’s commitment to delivering world-class EVs to regional customers.
Globalized Tech and Localized Experience
Building on the XPENG G6’s “Editor’s Choice Award 2024 for Family EV of the Year”, XPENG is confident that its collaboration with Bermaz Auto will provide Malaysian consumers with a localized smart mobility experience. This partnership combines XPENG’s technological expertise with Bermaz’s extensive experience in representing premium and luxury automotive brands, ensuring seamless adaptation to the needs of Malaysian families.
Looking Ahead
As part of its global expansion strategy, XPENG will continue investing in Southeast Asia, with Malaysia playing a key role as an innovation hub for the next generation of EV ecosystems. The company remains committed to leading the future of AI-defined mobility.
