Expanding its footprint in the Northern region, Daimler India Commercial Vehicles (DICV), in association with PAL Trucking inaugurated the new BharatBenz dealership in Jammu. The opening of the new touchpoint in Jammu, a growing construction hub, reflects the increasing demand for BharatBenz products in the union territories of J&K and Ladakh.
Speaking on the inauguration, Mr. Rajaram Krishnamurthy, Vice President of Marketing, Sales, and Customer Service, DICV said, “With the recent infrastructure boost in Jammu & Kashmir and Ladakh, there is a massive influx of construction projects being undertaken. We thereby anticipate a strong demand of commercial vehicles in the upcoming months from these regions. Capitalizing on this opportunity, we aim to ensure 100% presence in the region and add our touch points to have a total of 7 Service Centres in the UT”.
Mr. Nishant Luthra, Dealer Principal & Managing Director – PAL Trucking said, We are delighted at the launch of our new BharatBenz dealership in Jammu & Kashmir. We are committed to serve our customers with the best of our products and services. We look forward to expanding our touchpoints further in order to cover the entire UT of J&K and Ladhak. Customers can place their confidence in the best of sales advisory and state-of-the-art ‘Proserv’ aftersales service and spares support at our facilities.”
