Montra Electric and Magenta Mobility have entered into a strategic partnership aimed at accelerating electric vehicle adoption in the logistics sector. The MoU was officially signed by Mr. Saju Nair, CEO of TIVOLT Electric Pvt. Ltd. (SCV division of Montra Electric), and Mr. Maxson Lewis, MD & CEO of Magenta Mobility.
As part of the agreement, TIVOLT will supply 100 Eviator E350L electric vehicles to Magenta Mobility for deployment across a variety of applications including FMCG, grocery, e-commerce, and telecom logistics. This collaboration will significantly enhance Magenta Mobility’s fleet capabilities, reinforcing its mission to deliver sustainable, efficient logistics solutions.
The recently launched EVIATOR E350L vehicles at the Bharat Mobility Global Expo stands out with its class-leading specifications, high-performance capabilities, and advanced software-defined vehicle (SDV) and telematics solutions. In addition, Montra Electric will provide tailored service and charging solutions to maximize uptime and operational efficiency for Magenta Mobility’s fleet.
With this partnership, Montra Electric and Magenta Mobility will aim to accelerate the adoption of electric vehicles in the 4wheeler Small Commercial Vehicle (e-SCV) segment. The primary focus will be on increasing daily mileage, supporting intercity operations, and enhancing driver comfort and safety. Today, as the demand for structured and reliable players in the EV logistics sector continues to grow, this partnership is set to redefine industry benchmarks and pave the way for a more efficient and sustainable future.
Mr. Saju Nair, Chief Executive Officer, TIVOLT Electric Vehicles Private Limited (SCV division of Montra Electric) said, “We are delighted to join hands with Magenta Mobility, and this collaboration marks a significant step in our mission to drive electrification in commercial logistics. Our EVIATOR features innovative technology, industry-leading total cost of ownership, and will ensure maximum profitability for our customers. By partnering with Magenta Mobility, we are not just supplying EVs but also delivering a complete ecosystem that ensures efficiency, reliability, and profitability for fleet operators.”
Mr. Maxson Lewis, Managing Director and CEO, Magenta Mobility said, “We are excited to collaborate with Montra Electric. Magenta Mobility is always committed to sustainable and efficient logistics in India, and Montra Electric’s EVIATOR perfectly aligns with our vision to revolutionize green logistics in country.”
Montra Electric will closely work with Magenta Mobility to understand their specific applications, delivering tailored service and charging solutions that maximize uptime and profitability. Furthermore, this partnership will introduce India’s first true EV in the 3.5-tonne segment, redefining standards for sustainability, efficiency, and performance in commercial transportation.
As India moves towards green mobility, the partnership between Montra Electric and Magenta Mobility will help in redefining the commercial EV landscape, providing businesses with innovative, sustainable, and efficient mobility solutions.
